One of the most effective ways to increase your video view count is to have YouTube recommend your videos and promote them on their platform. There are several places on YouTube where your video can be recommended to people that weren’t looking for it, but how does YouTube choose which videos to promote?
YouTube recently launched a suite of video products called YouTube Director. While it is directed towards small businesses, it offers a great tool to content creators to make your channel trailer and generally advertise your channel as a business. The suite includes three video ad creation products, all of which we will cover below.
Today we are looking at one of the biggest video sharing platforms in the world, Dailymotion. With 3.5 billion monthly views (1.5B in EU/Middle East/Africa, 1.4B in Asia, 600MM in NA), it’s the 3rd largest video platform behind Google/YouTube and Facebook (above Hulu & Netflix). 15% of that audience being exclusive to Dailymotion (i.e. not on YouTube).
When trying to build your YouTube subscriber base, one of the most effective things you can do is collaborate with other YouTube channels. It’s a proven way to gain new followers and is a frequently recommended strategy by YouTube itself, yet YouTube has not provided any tools that are designed to help you find collaborators.
How would you like to attend a free seminar at one of YouTube’s fancy Creator Spaces, which feature full production facilities and equipment? Now you have a chance to attend a half-day workshop at one of many locations across the world.
Posting on Facebook, Twitter, Instagram, or any other social media site too frequently (or infrequently) can alienate your target audience, leaving your posts unseen or ignored by your followers. To increase shares, clicks, and general engagement, it is important to understand when your audience is active on social media. The simplest way to think about the best time to post is to analyze when people are bored or tired at work or school.
If you are attending SXSW this year, make sure to go check out the panel on YouTube monetization on Thursday, March 17th at the Austin Convention Center. Quarterlab’s Gray Gannaway will be joining official representatives from CD Baby, Rumblefish, and Studio71 to discuss tips and tactics for maximizing video revenue and marketing efforts on YouTube.
YouTube’s Creator Academy is a great resource for learning more about the business world of video, and they’ve just launched a course specifically designed to help you take your brand to the next level. Titled the Get Down To Business Course, this free online course will help you turn your YouTube channel into a fully developed brand and successful business.
Everyone knows the importance of view counts on YouTube videos. Since YouTube likes to promote videos that are already getting a lot of watch time, it’s extremely important that your videos get a lot of views as quickly as possible once you release them. One of the best ways to do that is to make sure that your subscribers find out about every new video you release as soon as you drop them, and a new YouTube feature makes that extremely easy to do.
Having captivating thumbnails is one of the most critical elements to your online videos, but the custom thumbnail uploader is one of the most overlooked and underused features on YouTube. Think of custom thumbnails as the official movie posters for your videos. We’ve collected some basic tips to help you create compelling thumbnails that will entice viewers to watch your content.