Quarterlab At CMW 2017

On Wednesday April 19th, Quarterlab will be participating in a panel discussion at Canadian Music Week (CMW). The topic of the panel focuses on creating an online video presence, and it includes some very talented speakers. Read below for the full details, and let us know if you will be attending CMW.

YouTube’s New Mobile App For Music

Today YouTube announced the arrival of its new YouTube Music app on both iOS and Android devices. This news quickly follows last month’s announcement of YouTube Red, and may prove to be a useful product for people that primarily listen to music on YouTube. Read on for a quick overview on the new app, including its pros and cons for both fans and musicians.

Making The Most of YouTube Playlists

YouTube Playlists are an important tool because they allow you to organize your videos and, most importantly, turn one view into many views. Playlists help you take control of how your videos are displayed and discovered, letting you choose which content appears prominently alongside your video rather than leaving it up to YouTube. They also give you an easy way to surface and share the content that you want your viewers to check out, including your own videos and videos from other YouTube channels.

Debunking Facebook Video Viewcounts

There has been a lot of press in the past few weeks about the prominence of video content on Facebook, and many video creators have been asking whether or not they should be uploading videos directly to Facebook. Many people are finding that their videos on Facebook get much higher view counts than the same video on YouTube when they upload it to both platforms. While Facebook is a very important platform, Facebook views and YouTube views are very different so let’s take a closer look at both.

New YouTube Feature: “Videos In Playlists”

YouTube recently announced a new feature in their analytics section called the “Videos in playlists” report. This report provides information on how many times your videos appear in other people’s playlists on YouTube, such as their “Watch later” list, their “Favorites” list, or a custom playlist they created themselves.

The Importance Of Watch Time & Subscribers

Watch time is one of the most important but misunderstood concepts that affect the health of your YouTube channel and videos. While many video creators focus exclusively on their view counts, YouTube prioritizes watch time (and not view counts) when it’s deciding how favorably to treat your video in search results and featured placements across the YouTube platform.

Views Stuck At 301+

Almost anytime you post a very popular video, you may notice that the view count gets stuck at “301” or “301+” shortly after you release the video. The view count may continue to display that for hours or even a couple of days, which can leave you wondering what’s going on and how many views you’re actually getting.