Guest post by Erica Sunarjo
As 2019 nears its end, it is safe to assume that video content has been on a continuous rise. And, with 1.9 billion YouTube users worldwide, there is no wonder as to why content creators have expanded their reach beyond the limits of their written blog posts. While it is true that YouTube is not the only place where you can post video content and reach viewers, it is probably the most popular one.
YouTube Premieres are a great tool to help drive awareness to priority video releases, as well as engage with your fan base and viewers on YouTube. We recently got some more info from YouTube about Premieres and how to best use them. You can check out some best practices in this blog.
If you have an Official Artist Channel on YouTube, there are some cool new features available in your Creator Studio. These features are part of a brand new section in your account called Artist Center and include the ability to submit press kit materials, monitor sales of concert ticket via links on YouTube, and more. Continue reading for more details.
Last week, YouTube introduced three new ways creators can earn money and market themselves on the platform. These new monetization features are: Channel Memberships, Merchandise, and Premieres. Continue reading to find out more details on this major announcement from YouTube.
One of the most effective ways to increase your video view count is to have YouTube recommend your videos and promote them on their platform. There are several places on YouTube where your video can be recommended to people that weren’t looking for it, but how does YouTube choose which videos to promote?
YouTube recently launched a suite of video products called YouTube Director. While it is directed towards small businesses, it offers a great tool to content creators to make your channel trailer and generally advertise your channel as a business. The suite includes three video ad creation products, all of which we will cover below.
Today we are looking at one of the biggest video sharing platforms in the world, Dailymotion. With 3.5 billion monthly views (1.5B in EU/Middle East/Africa, 1.4B in Asia, 600MM in NA), it’s the 3rd largest video platform behind Google/YouTube and Facebook (above Hulu & Netflix). 15% of that audience being exclusive to Dailymotion (i.e. not on YouTube).
When trying to build your YouTube subscriber base, one of the most effective things you can do is collaborate with other YouTube channels. It’s a proven way to gain new followers and is a frequently recommended strategy by YouTube itself, yet YouTube has not provided any tools that are designed to help you find collaborators.