Getting the word out about your music has become increasingly challenging in this digital age. While the proliferation of social media has made it easier to blast your message out into the world, cutting through the noise can be extremely difficult in an era where everyone has something to promote and attention spans keep getting shorter. To that end, Quarterlab is excited to offer multi-platform marketing and advertising services to help you stand out from the crowd and reach new fans on leading platforms like Facebook, Instagram, YouTube, Twitter, Google Search, and Google Display Network.
YouTube rolled out its Stories feature just over a year ago, and since then has been expanding the feature and introducing a number of new updates. This is a critical feature that is often overlooked, but has massive potential to help you grow your presence on YouTube. The company recently announced that channels can grow up to 8.5% faster simply by using Stories on a regular basis, and YouTube is now providing new interactive ways to help you showcase your most impactful videos through Stories. Below we’ll give you a basic overview of YouTube Stories along with some important new updates, as well as general best practices on using the feature to reach a wider audience.
YouTube Premieres are a great tool to help drive awareness to priority video releases, as well as engage with your fan base and viewers on YouTube. We recently got some more info from YouTube about Premieres and how to best use them. You can check out some best practices in this blog.
YouTube announced this week that videos will now autoplay for users on the home page of their mobile app. The videos will autoplay with no sound initially, and YouTube is hoping this will give users a better idea of what videos they want to watch when they first launch the app. Continue reading to find out more about this significant update.
Facbeook has now launched it’s Watch Party feature to all pages and profiles in the world. This feature lets Facebook users watch videos simultaneously together online. Continue reading for the full details.
Google has recently given a preview of some new features coming to YouTube Music over the next several months. The platform has been receiving updates frequently and these new updates are in response to user feedback. Continue reading to find out more about these new features.
Instagram has launched IGTV, a new app that supports long-form vertical videos. IGTV has it’s own standalone app, but you can also launch IGTV from within the standard Instagram app. Continue reading to find out more about IGTV and how to get started using the app.
Facebook recently announced that they will soon be increasing pre-roll ads for videos on their platform. They also are now giving more detail on several new monetization tools and formats, as well as what types of videos will not be eligible for ads on the platform. Continue reading for the latest details on Facebook video monetization.
Facebook has recently shared updates to their video monetization and distribution tools and features. One of the most important of these updates is the testing of pre-roll ads on videos. Continue reading for details on all of these updates.
YouTube recently updated it’s mobile app to include a ton of new social features for sharing and engaging with content. These updates include a new “Stories”-like short video format called Reels, new ways to add your personal contacts and share videos with friends, and new ways to post a variety of non-video content on mobile devices.