Seems like everyone wants a piece of TikTok’s market share these days, and Instagram is no different. The company recently announced a new short-form (up to 15-second) video format called Instagram Reels that will make it easy for IG users to create and watch short videos, which you can share with followers or anyone on the platform.
If you aren’t currently using the world’s most interactive live streaming platform, it’s time to get familiar with Twitch. With over 15 million daily users tuning into all types of streaming content (not just gaming, folks), music streaming has more than quadrupled in the past two months and there are countless benefits to embracing this platform that was built from the ground up just for live streaming. To that end, we are happy to announce that Quarterlab is now offering full platform management services for musicians on Twitch. We can get your channel up and running, as well as help you earn money, grow your audience, unlock new opportunities, and effectively engage with your fans on the world’s leading live stream platform. Read on for more details.
Over the past several years we have fine-tuned our custom solution for selling live events to tens of thousands of simultaneous viewers. Now we are proud to announce that Quarterlab offers state-of-the-art PPV and VOD services to select clients. Please read on for additional details.
Today we’re proud to announce a new partnership with TIDAL – the first global music streaming service with high fidelity sound, hi-def video quality, and expertly curated playlists and original content. TIDAL is an artist-owned global music streaming and entertainment platform that brings artists and fans closer together through unique original content and exclusive experiences. Quarterlab clients are now eligible to have their video content delivered to TIDAL for availability in over 50 countries. Read on for more details.
Guest post by Erica Sunarjo
As 2019 nears its end, it is safe to assume that video content has been on a continuous rise. And, with 1.9 billion YouTube users worldwide, there is no wonder as to why content creators have expanded their reach beyond the limits of their written blog posts. While it is true that YouTube is not the only place where you can post video content and reach viewers, it is probably the most popular one.
Google has introduced a new feature called “Key Moments” in their Google search results, which is designed to help people find the exact point in a video that relates to their search. This new feature could be hugely beneficial in helping your videos dominate Google’s search results, so please continue reading for more details.
YouTube Premieres are a great tool to help drive awareness to priority video releases, as well as engage with your fan base and viewers on YouTube. We recently got some more info from YouTube about Premieres and how to best use them. You can check out some best practices in this blog.
If you are attending Music Biz this year, make sure to go check out the panel on leveraging video for musicians on Tuesday, May 7th at the Symphony EF venue in Nashville. Quarterlab’s Gray Gannaway will be joining official representatives from The Blueprint Group/Maverick, VEVO, YouTube and TikTok to discuss some of the newest ways artists are getting their videos in front of a larger audience.
YouTube has recently announced some changes to their manual claim tool and how creators and partners can use this tool. The manual claim tool allows networks like Quarterlab to manually claim user-uploaded videos that use their content. Continue reading for more details on these updates.